Is it worth your time?
Popular purchases, converted into the real hours they cost.
Every price tag hides a second number: the hours of your life it takes to earn that money. We take popular purchases across technology, lifestyle, travel, and daily spending, and convert their dollar cost into the only currency you cannot earn back — your time.

iPhone 17 Pro
How many hours do you work for an iPhone 17 Pro?

Ferrari 488
How many years of work is a Ferrari 488?

Starbucks Daily Coffee
Is that daily Starbucks coffee worth 20 minutes of your life?

MacBook Pro M4
How many work hours does a MacBook Pro M4 cost?

PlayStation 5 Pro
Is a PlayStation 5 Pro worth your work hours?

Rolex Submariner
How many months of your life is a Rolex Submariner?

Netflix Premium (1 year)
How many hours of work is a year of Netflix?

NYC 1-Bedroom Rent (monthly)
How many hours of work is one month of NYC rent?

Dyson V15 Vacuum
Is a Dyson V15 worth your work hours?

Two Weeks in Bali
How many hours of work is two weeks in Bali?

Gym Membership (1 year)
Is a $720 gym membership worth your work hours?

Louis Vuitton Neverfull MM
How many hours of work is a Louis Vuitton purse?

Kindle Paperwhite
How much of your life is a Kindle Paperwhite?